‘Panel of Experts’ Vision for IABCA 2014

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Only two days left for nominations to close for first ever India Australia Business and Community Awards (IABCA) to be held on Friday 31st of October 2014 at Sydney Town Hall. This is your last opportunity to nominate a small business, a community leader, a community association or a young professional.

Nominating for the IABCA will help you gain recognition at a local, regional and state level. It will raise your community profile and showcase your business to a global audience. Build a reputation for excellence inside and outside of your industry and celebrate the journey of your achievements. www.iabca.com.au

Given that the awards are closing shortly, we wanted to get the judges perspective about IABCA and we will be featuring their vision for IABCA in the coming weeks.

 

Marlon Fraser_May 2014

 

Marlon Fraser, Partner, Deloitte Private, Deloitte Touche Tohmatsu

Q : There is such a positive buzz within the community particularly within small business of the Indian Diaspora in relation to the Indian Australia Business and Community awards. What impact do you think this reward and recognition will have on the wider community?

 A: I believe the Awards will represent all nominees (and not just the category winners) with an invaluable opportunity to elevate their profile and increase the level of awareness and appreciation in the broader Australian business community of the breadth and quality of the contribution these businesses make to the local, state and national economies and communities.

 Q: This is the first year for these awards, do you think these will build up over time in to a big event given the way our migrant population is growing?

A: I believe these awards will have a very positive impact on the development of the Indian-Australian community’s “Australian identity” – just as similar events before it have had for other, now well-established ethnic communities of European, Middle Eastern and Asian origin. I personally am honoured and exited to be a part of this inaugural event, which I see is very much about recognising and celebrating some of our country’s core values – respect for the land and its people; a fair go for all Australians; tolerance and acceptance of our differences; proud of our cultural diversity and our migrant history.

Q: What is the panel of experts looking for from the nominations and do you have any tips for the nominees?

A: I personally am looking for nominees who demonstrate the pioneering spirit, innovative thinking and resilience that is required to be successful in their chosen field of endeavour. My ‘tip’ for nominees is to not shy away from the prospect of being recognised for your contribution and I strongly encourage such businesses and community organisations to nominate (!)

Q : Not everyone can be a winner, what is your advice to the nominees out there given these awards will uplift the brand of any individual or business?

A: No matter how large or small, significant or otherwise you think you may be, the Awards present an invaluable promotional opportunity to increase your “market” exposure and the awards night itself will be a great networking opportunity to engage with your business and community leaders.

 

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Anupam Sharma, An Australia Day Ambassador 2013, 2014 Producer/Director, Head – Australia India Film Fund & Advisor Indian Cinema & Media Sectors

 Q: There is such a positive buzz within the community particularly within small business of the Indian Diaspora in relation to the Indian Australia Business and Community awards. What impact do you think this reward and recognition will have on the wider community?

A: Exposure will be one of the biggest impact. There are so many small businesses that are great but have limited advertising budget. Word of mouth promotes such businesses but being recognised by these pioneering awards will give them much needed exposure and reward their hard work and good service.

Q: This is the first year for these awards, do you think these will build up over time in to a big event given the way our migrant population is growing?

A: I think it is big even now given that it is the inaugural year….gradually I see such an award getting entries from various corners of this great big land.

Q: What is the panel of experts looking for from the nominations and do you have any tips for the nominees?

A: I am always looking for pleasant surprises when I am on such panels. With this one apart from those little beautiful surprises , I guess there will be a lot of comparison between entries when judging as this is the first year of the awards with no precedence .

 Q: Not everyone can be a winner, what is your advice to the nominees out there given these awards will uplift the brand of any individual or business?

A: My advise would be to spill their heart out. Most of the small businesses are run by passionate people, who are passionate about what they are doing. So it becomes easy to state your case…..just spill your passion on paper and trust me it will communicate to the judges. Don’t try to build up a case.

 

Dr Harry Harinathcrplr

 

Dr Harry Harinath, Chairman, Parramasala

Q: There is such a positive buzz with in the community particularly within small businesses of the Indian Diaspora in relation to the Indian Australia Business and Community awards. What impact do you think this reward and recognition will have on the wider community?

A:  Huge impact, think about it. If you are given 4 weeks to think and pen down all of your community or business achievements it surely makes you think and also reassess what you have achieved in the past 12 months.

Given small businesses work so hard they have very less time to focus on nominating for awards as such as it is always about managing the business. It is important for them to recognise that they treat this as marketing spend as these awards will most certainly get them recognition at a state and regional level.

Within the wider multicultural community this will also have an impact as  individuals who have tirelessly worked for the community will come forward and spread the word and most importantly feel that they are integrating within the wider community and their efforts are being recognised.

Q:  This is the first year for these awards, do you think these will build up over time in to a big event given the way our migrant population is growing?

A: This is just scratching the surface. With our Indian migrant population of over 200, 0000 just in NSW this will just build year on year. We hope the organisers will make it a bigger and better event each year along with integrating community feedback at end of this first event.

Q: What is the panel of experts looking for from the nominations and do you have any tips for the nominees?

A : Quality and short and sharp responses that are concise statements and statistics that support these achievements. Sell yourself, if you don’t know one else will.

Q: Not everyone can be a winner, what is your advice to the nominees out there given these awards will uplift the brand of any individual or business?

A: If you are advertising on print, online or radio your marketing spend is nothing less than $500.00. Once you have nominated and are finalists your personal/organisations brand will be profiled across the marketing campaign of the event, on the website and on the night of the awards, across the board.

These awards will build a reputation for excellence inside and outside of your industry and celebrate the journey of your achievements and help you gain recognition at state and regional level. Not everyone can be a winner but you have to be in it to win it!

 

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